Our Story
Welcome to Kaspian – where coastal living meets endless adventure.
We are a premium lifestyle brand born from the Australian surf lifestyle, here for the sun-seekers, wave-chasers, and adventure lovers who believe life is best lived outdoors. From feet in the warm sand to salt in the air, every day with Kaspian is an invitation to embrace the surf and travel lifestyle and make unforgettable memories under the sun.
Sunshine Coast Roots: A Surf Lifestyle Beginning
Kaspian’s story begins on the Sunshine Coast in Queensland, Australia – a place known for its vibrant surf culture and laid-back beach lifestyle. Our founder, Kal Watson, grew up along these sun-drenched shores immersed in surfing, travel, and beach culture. From catching early morning waves to exploring far-flung tropical coasts, Kal’s passion for the ocean and adventure shaped the vision of what Kaspian would become.
Inspired by countless road trips, surf sessions, and global treks, Kal set out to create something of his own. He dreamed of gear that could keep up with a nomadic, beach-loving lifestyle. In pursuit of that dream, he founded Kaspian as an expression of coastal living and global exploration – a brand that brings the carefree spirit of the Sunshine Coast to like-minded souls around the world.
Australian-Designed for Coastal Living Adventures
At Kaspian, every product is Australian-designed and crafted to enrich your surf lifestyle adventures. We started by reimagining an everyday beach essential – the towel – making it better for those always on the move. Tired of bulky, damp towels weighing down our travels, we engineered the perfect solution: a sand-free, quick-drying beach towel that’s lightweight yet big on performance. It’s a towel built by adventurers, for adventurers, so you can chase waves or waterfalls without anything slowing you down.
Less Bulk, More Adventure. Our design philosophy is simple: carry less, experience more. Each Kaspian towel is:
- Lightweight & Packable: Ultra-light and compact, it rolls up small to fit in any backpack or carry-on, leaving more room for the rest of your gear.
- Quick-Drying & Sand-Free: Made from high-performance microfiber that dries in a flash and resists sand, so you can leave the beach at the beach.
- Sustainably Made: Crafted with eco-conscious materials (like recycled plastic bottles) because we believe in protecting the very beaches and natural wonders that inspire us.
- Durable & Adventure-Ready: Premium quality fabric and stitching ensure it can handle years of sun, salt, and travel. This is a towel ready to trek the globe with you, trip after trip.
Each design is inspired by coastal living and global exploration – reflecting both the vibrant Aussie beach lifestyle and the breathtaking destinations our journey takes us to. When you lay out a Kaspian towel, you’re laying out a piece of our story: one that carries the colours of tropical reefs, the warmth of Australian summers, and the spirit of adventure from world travels.
A Premium Lifestyle Brand with Purpose
What began as a quest for the ultimate travel towel has grown into something more – a premium lifestyle brand with a soulful, coastal vibe. At Kaspian, we infuse Aussie authenticity and a love for exploration into everything we do. Every product is designed with a vision and a purpose, whether it’s enhancing your outdoor experiences or minimizing our environmental footprint. Our commitment to quality and sustainability runs deep, guided by the belief that the places we love to explore should remain beautiful for generations to come.
But Kaspian is more than just products – it’s a community of free-spirited beachgoers, surfers, and travelers. We’re proud to be a brand that connects people who share a common love for sun, sea, and adventure. We love seeing where our gear goes and how you make it part of your own story.
So join us in chasing sunsets and new horizons. Whether you’re hitting the local beach before work or backpacking across continents, we’re right there with you in spirit, fueling your journey with Australian-designed essentials that celebrate life by the water.
Here’s to simpler beach days, spontaneous surf trips, and endless global adventures – welcome to the Kaspian family.